Paige Thorne signs six-figure deal with fashion brand Forever Unique in retailer’s first Love Island partnership


Love Island star Paige Thorne is celebrating collaborating on a party range with the fashion retailer (Paige Thorne/Instagram)

Love Island star Paige Thorne has officially signed a six-figure deal with fashion brand Forever Unique.

Paige, 24, announced her first contract since leaving the villa with Forever Unique on Instagram today, as she said she is “overwhelmed and grateful” for the collaboration.

This is the clothing company’s first-ever partnership with a Love Islander and the collaboration will be launched for the upcoming party season.

Paige has said the partnership is a “real pinch-me moment” for her, as photos of her planning out her collection with Forever Unique owner and Real Housewives of Cheshire star Seema Malhotra have been shared on Instagram.

Paige announced the collaboration with fashion brand Forever Unique on Instagram (Paige Thorne/Instagram)

Paige announced the collaboration with fashion brand Forever Unique on Instagram (Paige Thorne/Instagram)

Beside the snaps, Paige wrote: “So excited to announce my first-ever collection with a brand I’ve loved for so long!

“My partywear collection is everything and more and I’m so excited for you all to see it! Feeling so overwhelmed and grateful, hope you all love it as much as I do! Bring on party season!!”

The fifth place Islander is said to have been convinced to sign with Forever Unique as the label creates high-quality fashion with style-forward designs.

Paige’s upcoming collection with the fashion brand will be inspired by the reality star’s signature feminine style as showcased on Love Island, with premium designs being made with a girly aesthetic, aiming to elevate your look with attention to detail included.

Paige’s deal with Forever Unique marks the labels’s first partnership with a Love Islander (ITV)

Paige’s deal with Forever Unique marks the labels’s first partnership with a Love Islander (ITV)

The label’s owner Seema said of the collaboration: “We are beyond excited to announce Paige as our latest celebrity signing!

“We were drawn to Paige immediately in the villa and love what she stands for as a strong, independent, and driven female.

“She knows what she wants and that is at the core of our ethos as a brand. The new collection has been designed to make a statement and I can’t wait for you all to see it.”

In the past two years, Forever Unique is reported to have expanded its direct-to-consumer growth significantly, and aims to continue to explore and engage with a wider market while providing consumers with more sustainable ways to shop.

The new collection celebrates female empowerment and the company says it has been created for women who are uniquely and unapologetically themselves.



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